{"id":6895,"date":"2015-05-12T09:48:43","date_gmt":"2015-05-12T07:48:43","guid":{"rendered":"http:\/\/www.evasanagustin.com\/workaholic\/?p=6895"},"modified":"2016-07-17T11:01:01","modified_gmt":"2016-07-17T09:01:01","slug":"conversaciones-sobre-contenidos-el-caso-de-moritz","status":"publish","type":"post","link":"https:\/\/www.evasanagustin.com\/workaholic\/2015\/05\/12\/conversaciones-sobre-contenidos-el-caso-de-moritz\/","title":{"rendered":"Conversaciones sobre contenidos: el caso de Moritz"},"content":{"rendered":"<p>Mi prop\u00f3sito para este a\u00f1o es incluir <strong>m\u00e1s ejemplos<\/strong> en <a href=\"http:\/\/www.marketingdecontenidos.es\/newsletter\/\">mi newsletter<\/a>. Por eso he empezado <strong>una serie de entrevistas<\/strong> a personas que trabajan en contenidos, para que con sus propias palabras expliquen su d\u00eda a d\u00eda. El resultado es <strong>un ebook de descarga libre<\/strong> con una aproximaci\u00f3n a su estrategia de contenidos.<\/p>\n<p>Son mis suscriptores quienes proponen empresas que les parecen interesantes y la primera seleccionada ha sido <a href=\"http:\/\/www.moritz.cat\">Moritz<\/a>. Gracias a la predisposici\u00f3n y al tiempo de <a href=\"https:\/\/twitter.com\/letibop\">Leticia Rodr\u00edguez<\/a>, puedes leer el resultado en <a href=\"http:\/\/www.marketingdecontenidos.es\/biblioteca\/coleccion\/conversaciones\/\">el primer ebook de la serie<\/a>.<\/p>\n<p>&nbsp;<\/p>\n<p><iframe loading=\"lazy\" style=\"border: 1px solid #CCC; border-width: 1px; margin-bottom: 5px; max-width: 100%;\" src=\"\/\/www.slideshare.net\/slideshow\/embed_code\/key\/2gNoQ5dpzFyCLR\" width=\"572\" height=\"612\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\"> <\/iframe><\/p>\n<div style=\"margin-bottom: 5px;\"><strong> <a title=\"Estrategia de contenidos de Moritz\" href=\"\/\/www.slideshare.net\/evasanagustin\/estrategia-de-contenidos-de-moritz\" target=\"_blank\">Estrategia de contenidos de Moritz<\/a> <\/strong> from <strong><a href=\"\/\/www.slideshare.net\/evasanagustin\" target=\"_blank\">Eva Sanagustin<\/a><\/strong><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Mi prop\u00f3sito para este a\u00f1o es incluir m\u00e1s ejemplos en mi newsletter. Por eso he empezado una serie de entrevistas a personas que trabajan en contenidos, para que con sus propias palabras expliquen su d\u00eda a d\u00eda. El resultado es un ebook de descarga libre con una aproximaci\u00f3n a su estrategia de contenidos. Son mis [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":6900,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[7,465],"tags":[453,12,515,118],"class_list":["post-6895","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dm","category-estrategia-de-contenidos","tag-calendario-editorial","tag-dmassm","tag-entregables-de-contenidos","tag-novedad-editorial"],"_links":{"self":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/6895","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/comments?post=6895"}],"version-history":[{"count":5,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/6895\/revisions"}],"predecessor-version":[{"id":6901,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/6895\/revisions\/6901"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/media\/6900"}],"wp:attachment":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/media?parent=6895"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/categories?post=6895"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/tags?post=6895"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}