{"id":63,"date":"2007-02-07T20:38:43","date_gmt":"2007-02-07T19:38:43","guid":{"rendered":"http:\/\/www.evasanagustin.com\/workaholic\/?p=63"},"modified":"2026-01-05T13:58:53","modified_gmt":"2026-01-05T12:58:53","slug":"media-news-s06-a07","status":"publish","type":"post","link":"https:\/\/www.evasanagustin.com\/workaholic\/2007\/02\/07\/media-news-s06-a07\/","title":{"rendered":"Media News S06 A07"},"content":{"rendered":"<p><strong>Televisi\u00f3n<\/strong><br \/>\nLa <a href=\"http:\/\/www.hebakotb.net\" target=\"_blank\">Dra. Heba Kotb<\/a> es la responsable del primer programa de televisi\u00f3n\u00a0sobre sexo en el mundo \u00e1rabe (seg\u00fan leo en <a href=\"http:\/\/lavanguardia.es\/gen\/20070202\/51305155783\/noticias\/hablando-en-serio-el-primer-programa-televisivo-de-sexo-en-arabe-oriente-medio-dios-la-vanguardia-coran-dubai-nilo-sms.html\" target=\"_blank\"><em>La Vanguardia<\/em><\/a>). El \u00e9xito del programa est\u00e1 en tratar el tema respetando\u00a0el punto de vista religioso, es decir, est\u00e1 personalizado a su audiencia. Desde aqu\u00ed no creo que entendi\u00e9semos su consultorio, pero ellos tampoco creo que entiendan el humor, por ejemplo, de \u00abLos hombres de Paco\u00bb. Mientras tengamos referentes comunes (el idioma no es tan importante), habr\u00e1 posibilidad de que nos gusten los programas y series.<\/p>\n<p><strong>Publicidad<\/strong><br \/>\nMe quejaba hace unos d\u00edas de la <a href=\"http:\/\/www.evasanagustin.com\/workaholic\/?p=60\">falta de creatividad en publicidad<\/a> y se me olvid\u00f3 mencionar el manifesto \u00ab<a href=\"http:\/\/www.changethis.com\/6.HowToBeCreative\/download\/?screen=0&#038;action=download_manifesto\" target=\"_blank\">How to be creative<\/a>\u00bb de Hugh MacLeod (visto en <a href=\"http:\/\/www.briefblog.com.mx\/archivos\/2007\/01\/21\/1589.php\" target=\"_blank\">Briefblog<\/a>). 26 puntos de obligada lectura,\u00a0pero destaco especialmente: \u00ab<em>No trates de destacar entre la multitud, mejor simplemente ev\u00edtala<\/em>\u00ab. Un ejemplo de hoy: cuando todos estamos pensando en San Valent\u00edn, en el <em>Qu\u00e9!<\/em> de hoy vemos c\u00f3mo Heineken se desmarca mostr\u00e1ndose feliz porque\u00a0esta fecha s\u00f3lo se celebra una vez al a\u00f1o en <a href=\"http:\/\/www.hoynoessanvalentin.com\/\">www.hoynoessanvalentin.com<\/a>\u00a0(m\u00e1s sobre la campa\u00f1a en <a href=\"http:\/\/etc.territoriocreativo.es\/etc\/2007\/02\/heineken_celebr.html\" target=\"_blank\">eTc<\/a>).<\/p>\n<p><strong>Cine<\/strong><br \/>\nLa <a href=\"http:\/\/app.quediario.com\/buscador\/documento.jsp?id=1346457&#038;edicion=BAR\" target=\"_blank\">noticia<\/a> de la publicaci\u00f3n del libro \u00abCuriosidades, gazapos y an\u00e9cdotas de Hollywood\u00bb en el diario <em>Qu\u00e9!<\/em> me recuerda que a\u00fan tengo varios recortes de revistas <em>Fotogramas<\/em> pasadas. Aqu\u00ed va uno: en diciembre comentaban que algunos dobladores deb\u00edan trabajar con la pantalla tapada para evitar la pirater\u00eda. Espero que fuese\u00a0una inocentada. \u00a1Ah! El pr\u00f3ximo 12 de febrero se estrena el segundo <a href=\"http:\/\/www.pirellifilm.com\" target=\"_blank\">Pirelli Film<\/a>. El trailer no promete mucho, pero un estreno online siempre es interesante.<\/p>\n<p><strong>Internet<\/strong><br \/>\nSiguiendo la l\u00edna anterior, tres puntos que me gustar\u00eda destacar del <em>Manifesto Blog Espa\u00f1a<\/em> (<a href=\"http:\/\/eventoblog.com\/press\/manifiestoblog.pdf\" target=\"_blank\">PDF<\/a>): \u00ab<em>El di\u00e1logo es la principal forma de manejarse en este entorno<\/em>\u00ab, \u00ab<em>No dejes que tus &#8216;ideas&#8217; fundan tu cerebro y amordacen tu lengua, expr\u00e9salas escribiendo<\/em>\u00bb y \u00ab<em>La esencia del blog es la creaci\u00f3n de conocimiento a partir de la agrupaci\u00f3n del contenido disperso y de la aportaci\u00f3n personal, que sirve de elemento de uni\u00f3n<\/em>\u00ab.<\/p>\n<p><strong>Radio<\/strong><br \/>\nEscucho poca radio, pero \u00bfpor qu\u00e9 s\u00f3lo oigo a Pignoise los mi\u00e9rcoles, &#8216;casualmente&#8217;\u00a0cuando dan \u00abLos hombres de Paco\u00bb? Me pregunto si la programar\u00e1n otros d\u00edas y ser\u00e1 &#8216;s\u00f3lo casualidad&#8217; que le los considere &#8216;producto televisivo&#8217;.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Televisi\u00f3n La Dra. Heba Kotb es la responsable del primer programa de televisi\u00f3n\u00a0sobre sexo en el mundo \u00e1rabe (seg\u00fan leo en La Vanguardia). El \u00e9xito del programa est\u00e1 en tratar el tema respetando\u00a0el punto de vista religioso, es decir, est\u00e1 personalizado a su audiencia. Desde aqu\u00ed no creo que entendi\u00e9semos su consultorio, pero ellos tampoco [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[4,5,2,8,3],"tags":[124,117,108,111,119,414,115],"class_list":["post-63","post","type-post","status-publish","format-standard","hentry","category-cine","category-internet","category-publicidad","category-radio","category-television","tag-blogosfera","tag-cine-online","tag-creatividad-en-publicidad","tag-los-hombres-de-paco","tag-marcas-de-bebidas-alcoholicas","tag-neumaticos","tag-pirateria"],"_links":{"self":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/63","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/comments?post=63"}],"version-history":[{"count":1,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/63\/revisions"}],"predecessor-version":[{"id":3007,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/63\/revisions\/3007"}],"wp:attachment":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/media?parent=63"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/categories?post=63"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/tags?post=63"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}