{"id":593,"date":"2009-02-25T21:28:56","date_gmt":"2009-02-25T20:28:56","guid":{"rendered":"http:\/\/www.evasanagustin.com\/workaholic\/?p=593"},"modified":"2009-02-25T21:39:36","modified_gmt":"2009-02-25T20:39:36","slug":"media-news-s09-a09","status":"publish","type":"post","link":"https:\/\/www.evasanagustin.com\/workaholic\/2009\/02\/25\/media-news-s09-a09\/","title":{"rendered":"Media News S09 A09"},"content":{"rendered":"

Televisi\u00f3n<\/strong>
\nNo hay duda de que la noticia de la semana<\/a> es el Real Decreto que el Gobierno ha aprobado<\/a>\u00a0y por el cual las cadenas podr\u00e1n fusionarse siempre que la suma de sus partes no supere el 27%. Como era l\u00f3gico, ya hay rumores sobre las diferentes posibilidades<\/a>. No s\u00e9 qui\u00e9nes son los beneficiaros de esta ley pero me consuela que el mismo RD garantice que habr\u00e1 al menos tres operadores privados de distintas l\u00edneas editoriales.<\/p>\n

Internet<\/strong>
\nDos n\u00fameros muy parecidos me rondan la cabeza: por un lado, los 178 millones de usuarios de Facebook (me resisto aunque est\u00e9 en castellano<\/a>, soy de los 13 millones, no de los 4,3<\/a>) y por otro los 177 millones de dominios<\/a>\u00a0registrados en Internet. \u00bfCu\u00e1ntos de esos usuarios tendr\u00e1n web propia?<\/p>\n

Publicidad<\/strong>
\nEn El mundo<\/em> la llaman \u00abpublicidad amiga<\/a>\u00bb y la propia Adagreed<\/a> se autodenomina\u00a0\u00abpublicidad aceptada\u00bb. Hace ya tiempo que se env\u00edan\u00a0 mailings con consentimiento del usuario as\u00ed que parece mentira que alguien haya tardado en pensar que el permission marketing podr\u00eda aplicarse a la navegaci\u00f3n por Internet. El estreno oficial es el 16 de abril, veremos c\u00f3mo les va.<\/p>\n

Cine<\/strong>
\nUna noticia sorprendente para acabar: fans de Heath Ledger piden que nadie m\u00e1s interprete al Joker<\/a>. Se justifican recordando que se retiran camisetas de jugadores en algunos deportes pero a mi me parece que no tiene sentido. Si los fans de Jack Nicholson hubiesen pedido lo mismo, este a\u00f1o el Oscar hubiese sido para otro.<\/p>\n","protected":false},"excerpt":{"rendered":"

Televisi\u00f3n No hay duda de que la noticia de la semana es el Real Decreto que el Gobierno ha aprobado\u00a0y por el cual las cadenas podr\u00e1n fusionarse siempre que la suma de sus partes no supere el 27%. Como era l\u00f3gico, ya hay rumores sobre las diferentes posibilidades. No s\u00e9 qui\u00e9nes son los beneficiaros de […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[4,5,2,3],"tags":[343,247,67,181,147],"class_list":["post-593","post","type-post","status-publish","format-standard","hentry","category-cine","category-internet","category-publicidad","category-television","tag-facebook","tag-marketing-online","tag-oscars","tag-redes-sociales","tag-regulacion-de-los-medios"],"_links":{"self":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/593","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/comments?post=593"}],"version-history":[{"count":2,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/593\/revisions"}],"predecessor-version":[{"id":595,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/593\/revisions\/595"}],"wp:attachment":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/media?parent=593"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/categories?post=593"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/tags?post=593"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}