{"id":556,"date":"2009-02-04T15:38:02","date_gmt":"2009-02-04T14:38:02","guid":{"rendered":"http:\/\/www.evasanagustin.com\/workaholic\/?p=556"},"modified":"2009-02-04T15:55:10","modified_gmt":"2009-02-04T14:55:10","slug":"media-news-s06-a09","status":"publish","type":"post","link":"https:\/\/www.evasanagustin.com\/workaholic\/2009\/02\/04\/media-news-s06-a09\/","title":{"rendered":"Media News S06 A09"},"content":{"rendered":"<p><strong>Publicidad<br \/>\n<\/strong>Un art\u00edculo (v\u00eda <a href=\"http:\/\/twitter.com\/jguerrero\/status\/1174094111\" target=\"_blank\">@jguerrero<\/a>)\u00a0y un proyecto (v\u00eda <a href=\"http:\/\/www.escrituraprofesional.com\/blog\/autoservicio-de-comunicacion-20\/\" target=\"_blank\">Escritura profesional<\/a>) de lo m\u00e1s interesantes. El primero lleva por t\u00edtulo \u00ab<a href=\"http:\/\/mangasverdes.es\/documentos\/RevistaComunicacion.pdf\" target=\"_blank\">Comunicaci\u00f3n con bloggers: manual de instrucciones<\/a>\u00ab. Nada nuevo para los bloggers pero un mundo por descubrir para las agencias necesitadas de <a href=\"http:\/\/www.evasanagustin.com\/docs\/blogmarketing.pdf\">buenas pr\u00e1cticas<\/a>.\u00a0La segunda recomendaci\u00f3n tambi\u00e9n le ir\u00e1 bien a m\u00e1s de uno: un proyecto colaborativo para crear un <a href=\"http:\/\/debategraph.org\/flash\/fv.aspx?r=11000&amp;d=2&amp;i=1&amp;fs=1\" target=\"_blank\">Manual de comunicaci\u00f3n 2.0<\/a>. Sin olvidarse del <a href=\"http:\/\/sites.google.com\/site\/socialmediawiki\/\" target=\"_blank\">Social Media Wiki<\/a> donde tambi\u00e9n cualquiera puede participar.<\/p>\n<p><strong>Televisi\u00f3n<\/strong><br \/>\nEl <a href=\"http:\/\/blog.cuatro.com\/practica_cuatro\/2009\/02\/21-dias-entre-cartones.html\" target=\"_blank\">estreno de \u00ab21 d\u00edas\u00bb<\/a> me ha decepcionado, aunque tuvo gran \u00e9xito de audiencia. El formato (demasiado parecido a \u00abCallejeros\u00bb\u00a0en demasiadas ocasiones)\u00a0es interesante pero no han conseguido que me lo crea.\u00a0Sobretodo por la evidencia de que no ha estado sola las tres semanas si alguien sujeta la c\u00e1mara durante\u00a0las entrevistas. Si desconf\u00edo de eso, por qu\u00e9 me he de creer que ha usado el jab\u00f3n del aeropuerto si sale de los ba\u00f1os p\u00fablicos con dos frascos diferentes o que duerme realmente en el albergue. Tambi\u00e9n hubo momentos\u00a0que apelaban a las emociones pero no por lo que la &#8216;presentadora&#8217; dec\u00eda (de esos momentos c\u00e1mara nocturna en mano\u00a0sobraban la mitad) sino por las historias contadas en primera persona.<\/p>\n<p><strong>Cine<\/strong><br \/>\nLa Superbowl de este a\u00f1o nos han dejado <a href=\"http:\/\/www.blogdecine.com\/2009\/02\/01-gi-joe-the-rise-of-cobra-teaser-trailer-y-fichas-de-los-personajes-principales\" target=\"_blank\">un avance de \u00abGI Joe\u00bb<\/a>\u00a0y <a href=\"http:\/\/www.blogdecine.com\/2009\/02\/02-transformers-revenge-of-the-fallen-teaser-trailer\" target=\"_blank\">otro de \u00abTransformers\u00bb<\/a>. Tengo claro cu\u00e1l voy a ver y cu\u00e1l no, pero m\u00e1s que hablar de esas pel\u00edculas (tampoco ser\u00eda un gran debate)\u00a0me apetece imaginarme qu\u00e9 pasar\u00eda si el \u00faltimo anuncio del a\u00f1o (lo \u00fanico que me parece comparable con la audiencia del evento americano) fuese una pel\u00edcula. Y a\u00fan m\u00e1s all\u00e1, \u00bfy si fuese una pel\u00edcula espa\u00f1ola? \u00bfRepercutir\u00eda en la taquilla?<\/p>\n<p><strong>Internet<\/strong><br \/>\nGoogle Latitude en las noticias la misma semana que <a href=\"http:\/\/www.elpais.com\/articulo\/internet\/Googledependencia\/elpeputec\/20090202elpepunet_2\/Tes\" target=\"_blank\">Google demostr\u00f3 que es &#8216;humano&#8217;<\/a>. Aunque yo me enter\u00e9 <a href=\"http:\/\/estwitter.com\/2009\/01\/31\/hubiera-tenido-la-misma-repercusion-fallo-google-sin-twitter\/\" target=\"_blank\">por Twitter<\/a> cuando todo hab\u00eda pasado ya, seguramente en ese momento me hubiese preguntado (como en las peores pesadillas de Internet)\u00a0qu\u00e9 pasar\u00eda si Google, no solo el buscador sino todos sus servicios, se perdiesen. \u00a1Eso s\u00ed ser\u00eda una crisis! De nuevo toca debatir sobre privacidad y monopolio, pero no hacemos nada por evitar esta dependencia.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Publicidad Un art\u00edculo (v\u00eda @jguerrero)\u00a0y un proyecto (v\u00eda Escritura profesional) de lo m\u00e1s interesantes. El primero lleva por t\u00edtulo \u00abComunicaci\u00f3n con bloggers: manual de instrucciones\u00ab. Nada nuevo para los bloggers pero un mundo por descubrir para las agencias necesitadas de buenas pr\u00e1cticas.\u00a0La segunda recomendaci\u00f3n tambi\u00e9n le ir\u00e1 bien a m\u00e1s de uno: un proyecto colaborativo [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[4,5,2,3],"tags":[190,233,73,37,98,247,349],"class_list":["post-556","post","type-post","status-publish","format-standard","hentry","category-cine","category-internet","category-publicidad","category-television","tag-blogmarketing","tag-cine-espanol","tag-cuatro","tag-estrenos-de-television","tag-google","tag-marketing-online","tag-medios-sociales"],"_links":{"self":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/556","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/comments?post=556"}],"version-history":[{"count":4,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/556\/revisions"}],"predecessor-version":[{"id":559,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/556\/revisions\/559"}],"wp:attachment":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/media?parent=556"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/categories?post=556"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/tags?post=556"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}