{"id":5510,"date":"2013-10-21T10:28:21","date_gmt":"2013-10-21T08:28:21","guid":{"rendered":"http:\/\/www.evasanagustin.com\/workaholic\/?p=5510"},"modified":"2015-12-06T20:55:02","modified_gmt":"2015-12-06T19:55:02","slug":"contenidos-de-donde-vienen-los-contenidos","status":"publish","type":"post","link":"https:\/\/www.evasanagustin.com\/workaholic\/2013\/10\/21\/contenidos-de-donde-vienen-los-contenidos\/","title":{"rendered":"[Contenidos] \u00bfDe d\u00f3nde vienen los contenidos?"},"content":{"rendered":"<p>La lista de tipos de contenidos ordenados de m\u00e1s a menos aportaci\u00f3n a la blogosfera (u otra comunidad) en cuanto a contribuci\u00f3n sobre un tema concreto y tambi\u00e9n a su origen ser\u00eda:<\/p>\n<ul>\n<li><strong>Original: <\/strong>Lo reconocer\u00e1s porque ser\u00e1 el post que te llene de orgullo\u2026 aunque luego parezca (y solo parezca) que a nadie le interesa leerlo.<\/li>\n<li><strong>Inspirado: <\/strong>Lo reconocer\u00e1s porque al final o <a href=\"http:\/\/www.evasanagustin.com\/workaholic\/2011\/02\/14\/contenidos-%C2%BFdonde-pongo-el-enlace\/\">en alg\u00fan lugar<\/a> saldr\u00e1 un \u2018v\u00eda\u2019 como forma de agradecimiento a esa musa encubierta.<\/li>\n<li><strong>Reciclado: <\/strong>Sin los dos previos, es imposible que pueda producirse ya que necesita una m\u00ednima materia prima <a title=\"[Contenidos] Reaprovecha el contenido para no tener que escribir cada d\u00eda\" href=\"http:\/\/www.evasanagustin.com\/workaholic\/2013\/06\/17\/contenidos-reaprovecha-el-contenido-para-no-tener-que-escribir-cada-dia\/\">para existir<\/a>.<\/li>\n<li><strong>Filtrado: <\/strong>Entramos en terreno del <a title=\"Content curation en 10 pasos\" href=\"http:\/\/www.evasanagustin.com\/workaholic\/2012\/09\/18\/content-curation-en-10-pasos\/\">content curator<\/a> pero de uno que aporta un punto de vista a los contenidos que elige ya que realiza el filtro manualmente, bajo su criterio personal.<\/li>\n<li><strong>Agregado: <\/strong>Cuando el content curator agrega contenido de una manera autom\u00e1tica, su aportaci\u00f3n de valor a un debate concreto es m\u00ednima.<\/li>\n<li><strong>Repetido: <\/strong>La aportaci\u00f3n es alta para las personas que no han sido impactadas antes por el mensaje pero baja para los que ya lo hab\u00edan le\u00eddo. La diferencia con el siguiente tipo de contenido es que aqu\u00ed lo que se repite o promociona es propio.<\/li>\n<li><strong>Duplicado: <\/strong>Lo m\u00e1s bajo en esta escala ser\u00eda el contenido duplicado que, adem\u00e1s de ser malo para el SEO, dice m\u00e1s bien poco de la persona que lo utiliza. Hay algunas <a href=\"http:\/\/www.scoop.it\/t\/redaccion-contenidos-web\/?tag=legal\">herramientas para detectarlo<\/a> como autores pero, desde el punto de vista de lectores, es dif\u00edcil de distinguir si solo se consulta una fuente.<\/li>\n<\/ul>\n<blockquote><p>Originalmente publicado en la <strong>newsletter <a href=\"http:\/\/www.marketingdecontenidos.es\">Marketing de contenidos<\/a>, n\u00famero 93 (21 de mayo de 2012)<\/strong>. Suscr\u00edbete gratuitamente para recibir <a href=\"http:\/\/www.marketingdecontenidos.es\/newsletter\/\">un art\u00edculo exclusivo cada lunes<\/a>.<\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>La lista de tipos de contenidos ordenados de m\u00e1s a menos aportaci\u00f3n a la blogosfera (u otra comunidad) en cuanto a contribuci\u00f3n sobre un tema concreto y tambi\u00e9n a su origen ser\u00eda: Original: Lo reconocer\u00e1s porque ser\u00e1 el post que te llene de orgullo\u2026 aunque luego parezca (y solo parezca) que a nadie le interesa [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center 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