{"id":550,"date":"2009-02-02T21:48:43","date_gmt":"2009-02-02T20:48:43","guid":{"rendered":"http:\/\/www.evasanagustin.com\/workaholic\/?p=550"},"modified":"2026-01-05T13:42:23","modified_gmt":"2026-01-05T12:42:23","slug":"ad-el-doblaje-de-hyndai","status":"publish","type":"post","link":"https:\/\/www.evasanagustin.com\/workaholic\/2009\/02\/02\/ad-el-doblaje-de-hyndai\/","title":{"rendered":"[AD] El doblaje de Honda"},"content":{"rendered":"<p>Hace ya tiempo que se emite el anuncio de <span style=\"text-decoration: line-through;\">Hyndai<\/span> Honda en que se ve simplemente el coche en un aparcamiento y se oye una voz en off no acaba de decidirse a comprarlo (porque \u00abno es el momento\u00bb)\u00a0hasta que ve en el \u00faltimo segundo el precio (\u00abo quiz\u00e1 s\u00ed\u00bb).<\/p>\n<p>Lo \u00fanico destacable del spot es la voz en off que, en su primera versi\u00f3n, era de un actor desconocido. Pero en las siguientes, <span style=\"text-decoration: line-through;\">Hyndai<\/span> Honda ha aprovechado a la perfecci\u00f3n el recurso del doblaje <strong>utilizando la voz de actores que doblan a conocidos personajes\u00a0de series de televisi\u00f3n<\/strong>.<\/p>\n<p>As\u00ed, podemos oir hablar del <span style=\"text-decoration: line-through;\">Hyndai<\/span> Honda al doblador de Horatio Kane de \u00abCSI Miami\u00bb, al de House y a la de la Dra. Brennan de \u00abBones\u00bb. Pero,\u00a0adem\u00e1s, cada uno tiene\u00a0\u00a0<strong>un discurso propio, adaptado a\u00a0supersonalidad<\/strong> para que sea a\u00fan m\u00e1s f\u00e1cil pensar que es el propio personaje quien habla.<\/p>\n<p>Por si no fuese poca la identificaci\u00f3n para los que siguen la serie, <span style=\"text-decoration: line-through;\">Hyndai<\/span> Honda ha planificado la campa\u00f1a para ser <strong>el primer anuncio en los cortes publicitarios de esas mismas series<\/strong>. Quiz\u00e1 el doblaje les salga m\u00e1s rentable que hacer nuevos spots pero ser los primeros del bloque seguro que sube el presupuesto.<\/p>\n<p>No es la primera vez que una marca utiliza dobladores de personajes de series de televisi\u00f3n, para los propios actores o para voces en off (l\u00f3gico, de algo m\u00e1s tienen que vivir estos profesionales). El mejor ejemplo es el de \u00abCSI\u00bb, habi\u00e9ndose usado en varias ocasiones actores\u00a0de rasgos f\u00edsicos &#8216;similares&#8217;\u00a0con las voces de los dobladores.\u00a0<\/p>\n<p>Pero cada vez que veo alguno de ellos\u00a0me pregunto si los actores &#8216;originales&#8217; o los responsables de esas series lo sabr\u00e1n (cosa que dudo), si tambi\u00e9n se usar\u00e1 en los USA con los actores &#8216;originales&#8217; y, quiz\u00e1 lo m\u00e1s f\u00e1cil de resolver, \u00bfcon cu\u00e1ntas series lo estar\u00e1n haciendo?<\/p>\n<p><strong><em>Actualizaci\u00f3n 2 de febrero<\/em><\/strong>: <a href=\"http:\/\/tvspot.blogspot.com\/\" target=\"_blank\">Peter de tvspot<\/a> me corrige en <a href=\"http:\/\/www.evasanagustin.com\/workaholic\/?p=550#comments\">los comentarios<\/a>: efectivamente, la campa\u00f1a no es de Hyndai sino del Honda Civic (en <a href=\"http:\/\/www.nuevohondacivic.com\/\" target=\"_blank\">su web<\/a> puedes ver el spot). Adem\u00e1s a\u00f1ade unos cuantos nombres a la lista de dobladores. Gracias Peter!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hace ya tiempo que se emite el anuncio de Hyndai Honda en que se ve simplemente el coche en un aparcamiento y se oye una voz en off no acaba de decidirse a comprarlo (porque \u00abno es el momento\u00bb)\u00a0hasta que ve en el \u00faltimo segundo el precio (\u00abo quiz\u00e1 s\u00ed\u00bb). Lo \u00fanico destacable del spot [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[2],"tags":[354,225,198,84,415,68],"class_list":["post-550","post","type-post","status-publish","format-standard","hentry","category-publicidad","tag-bones","tag-csi","tag-doblaje","tag-house","tag-marcas-coches","tag-series-de-television"],"_links":{"self":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/550","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/comments?post=550"}],"version-history":[{"count":6,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/550\/revisions"}],"predecessor-version":[{"id":35970,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/550\/revisions\/35970"}],"wp:attachment":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/media?parent=550"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/categories?post=550"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/tags?post=550"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}