{"id":355,"date":"2008-04-16T18:08:24","date_gmt":"2008-04-16T16:08:24","guid":{"rendered":"http:\/\/www.evasanagustin.com\/workaholic\/?p=355"},"modified":"2008-04-16T18:11:42","modified_gmt":"2008-04-16T16:11:42","slug":"media-news-s16-a08","status":"publish","type":"post","link":"https:\/\/www.evasanagustin.com\/workaholic\/2008\/04\/16\/media-news-s16-a08\/","title":{"rendered":"Media News S16 A08"},"content":{"rendered":"<p><strong>Publicidad<\/strong><br \/>\nDesde <a href=\"http:\/\/abladias.blogspot.com\/2008\/04\/el-linko-de-actualidad-dudosa.html\" target=\"_blank\">Ablad\u00edas<\/a> llego al <a href=\"http:\/\/www.soitu.es\/soitu\/2008\/04\/14\/vidadigital\/1208164913_952451.html\" target=\"_blank\">reportaje en Soitu<\/a> sobre la relaci\u00f3n entre agencias y bloggers. Y de ah\u00ed a la web <a href=\"http:\/\/www.bloggersandpr.com\/\">www.bloggersandpr.com<\/a>. Precisamente ayer conversaba sobre el <a href=\"http:\/\/www.evasanagustin.com\/docs\/blogmarketing.pdf\">art\u00edculo sobre blogmarketing<\/a> que escrib\u00ed hace ya medio a\u00f1o y mi conclusi\u00f3n fue que no ha calado en las agencias (que al fin y al cabo son las que tienen que leerlo). Es muy f\u00e1cil conseguir mails, lo dif\u00edcil es que\u00a0los mails se lean: <a href=\"http:\/\/fumadaestrategica.com\/2008\/03\/27\/email-marketing-la-efectividad-en-la-redaccion-y-personalizacion.php\" target=\"_blank\">personalizar<\/a> y <a href=\"http:\/\/www.elpais.com\/articulo\/Tendencias\/Re\/libro\/Petete\/era\/digital\/elpepitdc\/20080406elpepitdc_2\/Tes\" target=\"_blank\">un poco de educaci\u00f3n<\/a>\u00a0y <a href=\"http:\/\/blogocorp.blogspot.com\/2008\/04\/urbanidad-y-buenas-maneras-en-la-red.html\" target=\"_blank\">urbanidad<\/a> nunca est\u00e1 de m\u00e1s para tratar de conseguirlo.\u00a0<\/p>\n<p><strong>Internet<br \/>\n<\/strong>Interesante la respuesta de <a href=\"http:\/\/blogenserio.com\/2008\/04\/blogosfera-ayer-y-hoy\/\" target=\"_blank\">Blog en serio<\/a> a \u00ab<a href=\"http:\/\/elmosquitero.blogspot.com\/2008\/04\/donde-est-la-blogosfera.html\" target=\"_blank\">\u00bfd\u00f3nde est\u00e1 la blogosfera?<\/a>\u00ab. Sigo su l\u00ednea de pensamiento y contesto brevemente. Quiz\u00e1 s\u00ed haya cambiado en <a href=\"http:\/\/comucor.blogspot.com\/2008\/04\/el-exceso-de-ego-de-algunos-blogueros.html\" target=\"_blank\">algunos aspectos<\/a>, pero quiero creer que <a href=\"http:\/\/tremendo.com\/cluetrain\" target=\"_blank\">el esp\u00edritu<\/a> es el mismo. No siento que estemos frente a una nueva versi\u00f3n de blogosfera (intento no abusar tanto del 2.0). Seguro que m\u00e1s adelante s\u00ed, igual que Internet ha cambiado (casi vuelvo a poner el punto cero). Pero todav\u00eda no. Todav\u00eda hay blogs nuevos que quieren sumar, ideas que explorar y gente interesante con la que conversar.<\/p>\n<p><strong>Cine<\/strong><br \/>\nHay algo m\u00e1gico en el cine primitivo (se entiende de los primeros a\u00f1os). Me gusta pensar en c\u00f3mo se\u00a0vivi\u00f3 en aquel momento el estreno de alguna pel\u00edcula, la primera vez que se vio un determinado movimiento de c\u00e1mara, efecto o\u00a0montaje. La misma magia, incluso m\u00e1s, tienen los\u00a0primeros dibujos animados de Disney (hablo de esos que <a href=\"http:\/\/www.lavanguardia.es\/lv24h\/20080416\/53455682181.html\" target=\"_blank\">ya no volver\u00e1n<\/a>). Fotograma a fotograma, poco a poco, as\u00ed tomaban forma esos animalillos que ense\u00f1aban valores.<\/p>\n<p><strong>Televisi\u00f3n<br \/>\n<\/strong>Hay famosos que graban entrevistas para que las publiquen cuando hayan muerto. Hay an\u00f3nimos que <a href=\"http:\/\/www.elcorreodigital.com\/vizcaya\/20080416\/pvasco-espana\/capaz-matar-alerto-2001-20080416.html\" target=\"_blank\">salen por la tele<\/a> y solo <a href=\"http:\/\/www.evasanagustin.com\/workaholic\/?p=288\">son noticia<\/a> cuando han muerto y se recuperan las im\u00e1genes. Pues parece que pronto habr\u00e1 un programa menos en el buscar un momento de gloria ya que al parecer, Patricia <a href=\"http:\/\/www.vayatele.com\/2008\/04\/15-adios-a-el-diario-de-patricia\" target=\"_blank\">se ha cansado<\/a> de mantener su diario.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Publicidad Desde Ablad\u00edas llego al reportaje en Soitu sobre la relaci\u00f3n entre agencias y bloggers. Y de ah\u00ed a la web www.bloggersandpr.com. Precisamente ayer conversaba sobre el art\u00edculo sobre blogmarketing que escrib\u00ed hace ya medio a\u00f1o y mi conclusi\u00f3n fue que no ha calado en las agencias (que al fin y al cabo son las [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[4,5,2,3],"tags":[190,124,128,66],"class_list":["post-355","post","type-post","status-publish","format-standard","hentry","category-cine","category-internet","category-publicidad","category-television","tag-blogmarketing","tag-blogosfera","tag-cine-clasico","tag-disney"],"_links":{"self":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/355","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/comments?post=355"}],"version-history":[{"count":0,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/355\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/media?parent=355"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/categories?post=355"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/tags?post=355"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}