{"id":282,"date":"2007-11-17T21:28:15","date_gmt":"2007-11-17T20:28:15","guid":{"rendered":"http:\/\/www.evasanagustin.com\/workaholic\/?p=282"},"modified":"2008-11-06T22:56:12","modified_gmt":"2008-11-06T21:56:12","slug":"www-1ayuda-se-promociona","status":"publish","type":"post","link":"https:\/\/www.evasanagustin.com\/workaholic\/2007\/11\/17\/www-1ayuda-se-promociona\/","title":{"rendered":"[WWW] 1ayuda se promociona"},"content":{"rendered":"<p>\u00daltimamente en algunas estaciones del Metro de Barcelona ha aparecido escrito sobre algunos anuncios la direcci\u00f3n <a href=\"http:\/\/www.1ayuda.com\/\">www.1ayuda.com<\/a>.\u00a0Haciendo una b\u00fasqueda en Google he visto que &#8216;el caso&#8217; colea por Internet desde abril de este a\u00f1o. Un breve repaso para ver <strong>c\u00f3mo su creador se las ha ingeniado para promocionar la p\u00e1gina<\/strong>.<\/p>\n<p>1ayuda es una p\u00e1gina de Marc Oliv\u00e9 para su aplicaci\u00f3n que \u00abte hace un escritorio como el de windows pero solo para Internet\u00bb, as\u00ed que no tiene nada que ver con la solidaridad como podr\u00eda parecer. La <strong>elecci\u00f3n del nombre<\/strong> ya es una manera de hacer entrar a la gente\u00a0y generar visitas.<\/p>\n<p>Para\u00a0<strong>dirigirse a su p\u00fablico objetivo<\/strong> <a href=\"http:\/\/meneame.net\/user\/Marc_Olive\/history\" target=\"_blank\">se registra<\/a> en servicios de promoci\u00f3n de noticias y <a href=\"http:\/\/meneame.net\/story\/nueva-aplicacion-para-internautas\" target=\"_blank\">env\u00eda su URL<\/a>. Y\u00a0aunque no sea muy \u00e9tico, lo hace otra vez pero con una <a href=\"http:\/\/meneame.net\/story\/estafa-de-bancaja-y-caja-duero\" target=\"_blank\">&#8216;falsa noticia&#8217;<\/a>\u00a0con un titular de esos que suelen generar muchos\u00a0meneos. Incluso introduce\u00a0<a href=\"http:\/\/www.populicias.com\/verNoticia.php?id=1680&#038;nv=20&#038;PHPSESSID=46f353c314cfe3ee4e04accd8a385f32\" target=\"_blank\">el mensaje<\/a> de que quiere avisar de su existencia para preservarla de copias.<\/p>\n<p>Y <strong>del marketing online al directo:\u00a0entrega folletos<\/strong> en un evento lo que tambi\u00e9n provoca <a href=\"http:\/\/meneame.net\/story\/1ayuda-proyecto-web-dejara-totalmente-boquiabierto\" target=\"_blank\">una noticia en Men\u00e9ame<\/a>\u00a0unos d\u00edas despu\u00e9s y tambi\u00e9n con unos cuantos votos negativos.<\/p>\n<p>Despu\u00e9s de todo esto, vamos hacia el <strong>marketing de guerrilla<\/strong>: pintadas en el mobiliario de toda la ciudad. Hay quien <a href=\"http:\/\/www.transport.cat\/viewtopic.php?p=93287&#038;sid=d38f3ded41851e656c25a9513b87801c\" target=\"_blank\">lo considera spam<\/a>\u00a0y quien\u00a0<a href=\"http:\/\/tec.fresqui.com\/plantillas-personalizadas-nueva-aplicacion-para-los-internautas#comment-43144\" target=\"_blank\">se ha hartado<\/a> de encontrarse la URL por todas partes.<\/p>\n<p>No se puede negar que el chico pone ganas. Para \u00abcostear todo el proyecto\u00bb, tiene publicidad principalmente de Opel en su web y en todas las plantillas. Visto lo visto, me pregunto si lo sabr\u00e1 Opel.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00daltimamente en algunas estaciones del Metro de Barcelona ha aparecido escrito sobre algunos anuncios la direcci\u00f3n www.1ayuda.com.\u00a0Haciendo una b\u00fasqueda en Google he visto que &#8216;el caso&#8217; colea por Internet desde abril de este a\u00f1o. Un breve repaso para ver c\u00f3mo su creador se las ha ingeniado para promocionar la p\u00e1gina. 1ayuda es una p\u00e1gina de [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[5],"tags":[154],"class_list":["post-282","post","type-post","status-publish","format-standard","hentry","category-internet","tag-marketing-viral"],"_links":{"self":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/282","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/comments?post=282"}],"version-history":[{"count":0,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/282\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/media?parent=282"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/categories?post=282"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/tags?post=282"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}