{"id":28,"date":"2007-01-14T12:58:39","date_gmt":"2007-01-14T11:58:39","guid":{"rendered":"http:\/\/www.evasanagustin.com\/workaholic\/?p=28"},"modified":"2007-01-14T12:58:39","modified_gmt":"2007-01-14T11:58:39","slug":"tv-audiencia-de-la-liga","status":"publish","type":"post","link":"https:\/\/www.evasanagustin.com\/workaholic\/2007\/01\/14\/tv-audiencia-de-la-liga\/","title":{"rendered":"[TV] Audiencia de La Liga"},"content":{"rendered":"

El Peri\u00f3dico\u00a0de Catalunya<\/em> de ayer tra\u00eda el siguiente titular:\u00a0\u00abLa Liga ha perdido en una d\u00e9cada la mitad de la audiencia<\/a>\u00ab. Justamente un d\u00eda de derbi en el que los claxons estuvieron sonando un buen rato, esta noticia no parec\u00eda muy cre\u00edble. Pero los datos<\/a> no enga\u00f1an y las explicaciones de TV3 y laSexta no son excusas, son realidades.<\/p>\n

En resumen, en la temporada 95-96, el share de los partidos en\u00a0TV3 fue del 44,8%; el a\u00f1o pasado fue de 28,4%; y en lo que llevamos de 06-07 se sit\u00faa en el 21,2%.<\/p>\n

Frente a estos n\u00fameros, tanto el director de laSexta, Antonio Grac\u00eda Ferreras, como el director del \u00e1rea de Deportes de Televisi\u00f3 de Catalunya, Pere Escobar, coinciden en se\u00f1alar\u00a0el cambio de\u00a0h\u00e1bito y\u00a0el pago por visi\u00f3n como los causantes de este descenso<\/strong>.<\/p>\n

Seg\u00fan sus ideas, a gente ya no ve tanto futbol en solitario (audiencia casera seguida por Sofres), acude a bares donde sigue el partido con amigos. La audiencia en estos locales no es medible pero s\u00ed saben que la contrataci\u00f3n de televisi\u00f3n de pago en locales p\u00fablicos se ha multiplicado por 8<\/strong>. LaSexta tambi\u00e9n hace medici\u00f3n propia y sus datos apuntan que su inversi\u00f3n no se est\u00e1\u00a0desperdiciando.<\/p>\n

Como no seguidora de este deporte, destaco\u00a0la frase de Garc\u00eda Ferreras: \u00ab[el f\u00fatbol] es patrimonio de la Humanidad, pero no nos enga\u00f1emos: no es de inter\u00e9s general como la salud o la educaci\u00f3n<\/em>\u00ab.<\/p>\n

El pr\u00f3ximo 11 de marzo el Bar\u00e7a-Madrid (que ya se est\u00e1 anunciando en televisi\u00f3n)… \u00bfd\u00f3nde lo ver\u00e1s?<\/p>\n

Anteriormente… Anuncios de la final de la Champions<\/a> y Frosties con el Bar\u00e7a-Madrid<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

El Peri\u00f3dico\u00a0de Catalunya de ayer tra\u00eda el siguiente titular:\u00a0\u00abLa Liga ha perdido en una d\u00e9cada la mitad de la audiencia\u00ab. Justamente un d\u00eda de derbi en el que los claxons estuvieron sonando un buen rato, esta noticia no parec\u00eda muy cre\u00edble. Pero los datos no enga\u00f1an y las explicaciones de TV3 y laSexta no son […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[3],"tags":[13,46,50,51,18],"class_list":["post-28","post","type-post","status-publish","format-standard","hentry","category-television","tag-audiencias","tag-deporte","tag-futbol","tag-lasexta","tag-tv3"],"_links":{"self":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/28","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/comments?post=28"}],"version-history":[{"count":0,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/28\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/media?parent=28"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/categories?post=28"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/tags?post=28"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}