{"id":252,"date":"2007-10-06T14:28:58","date_gmt":"2007-10-06T12:28:58","guid":{"rendered":"http:\/\/www.evasanagustin.com\/workaholic\/?p=252"},"modified":"2007-11-01T23:45:47","modified_gmt":"2007-11-01T22:45:47","slug":"ad-protagonista-sin-saberlo","status":"publish","type":"post","link":"https:\/\/www.evasanagustin.com\/workaholic\/2007\/10\/06\/ad-protagonista-sin-saberlo\/","title":{"rendered":"[AD] Protagonista sin saberlo"},"content":{"rendered":"

\u00bfTe acuerdas de aquel anuncio en que un par de personas ve\u00edan su foto en autobuses y vallas? Era de una compa\u00f1\u00eda de seguros (\u00bfAxa?) y la idea era personalizaci\u00f3n, cercan\u00eda… y la gente que sal\u00eda eran actores. Pero \u00bfqu\u00e9 pasa cuando en una valla ves una foto tuya sin tu permiso?<\/p>\n

Eso mismo le ha pasado a un chica: Virgin Mobile ha utilizado una fotograf\u00eda de Alison para un anuncio sin que ella lo supiese. \u00bfC\u00f3mo es posible? Porque el autor de la fotograf\u00eda la colg\u00f3 en Flickr y dio su permiso para utilizaci\u00f3n comercial bajo licencia Creative Commons.<\/p>\n

S\u00ed, la foto es suya, su c\u00e1mara, su encuadre…\u00a0pero \u00bfpuede hacer con ella lo que quiera si salen otras personas? Y si, en lugar de gente, fuese una foto a un producto de marca comercial, \u00bftambi\u00e9n podr\u00eda publicar con esa licencia?<\/p>\n

Seg\u00fan publica El Peri\u00f3dico<\/a><\/em>,\u00a0la afectada ha demandado a Virgin y Creative Commons. En mi opini\u00f3n, la culpa no es de ellos, sino del autor de la fotograf\u00eda. \u00c9l es el responsable por no\u00a0preguntar a la chica si\u00a0estaba dispuesta a cederle los derechos de su\u00a0imagen. \u00bfPor qu\u00e9 no le han demandado a \u00e9l?<\/p>\n

\u00bfNo deber\u00eda pesar igual la marca personal que la comercial?<\/p>\n

Actualizaci\u00f3n 1 de noviembre<\/em><\/strong>: Seg\u00fan El Peri\u00f3dico<\/em>, el Ayuntamiento tambi\u00e9n us\u00f3 una foto sin permiso<\/a>, aunque no bajo CC.<\/p>\n","protected":false},"excerpt":{"rendered":"

\u00bfTe acuerdas de aquel anuncio en que un par de personas ve\u00edan su foto en autobuses y vallas? Era de una compa\u00f1\u00eda de seguros (\u00bfAxa?) y la idea era personalizaci\u00f3n, cercan\u00eda… y la gente que sal\u00eda eran actores. Pero \u00bfqu\u00e9 pasa cuando en una valla ves una foto tuya sin tu permiso? Eso mismo le […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[5,2],"tags":[186,187,76,155,147],"class_list":["post-252","post","type-post","status-publish","format-standard","hentry","category-internet","category-publicidad","tag-flickr","tag-fotografia","tag-identidad","tag-marca-personal","tag-regulacion-de-los-medios"],"_links":{"self":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/252","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/comments?post=252"}],"version-history":[{"count":0,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/252\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/media?parent=252"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/categories?post=252"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/tags?post=252"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}