{"id":242,"date":"2007-09-25T22:08:50","date_gmt":"2007-09-25T20:08:50","guid":{"rendered":"http:\/\/www.evasanagustin.com\/workaholic\/?p=242"},"modified":"2007-09-27T00:38:53","modified_gmt":"2007-09-26T22:38:53","slug":"blogmarketing-manual-de-buenas-practicas","status":"publish","type":"post","link":"https:\/\/www.evasanagustin.com\/workaholic\/2007\/09\/25\/blogmarketing-manual-de-buenas-practicas\/","title":{"rendered":"Blogmarketing: Manual de buenas pr\u00e1cticas"},"content":{"rendered":"<p>Llevaba tiempo d\u00e1ndole vueltas al tema y por fin me he decidido a publicar algo m\u00e1s que un par de posts sobre <strong>c\u00f3mo las agencias hablan con los bloggers<\/strong>: he escrito un manual dedicado al blogmarketing.<\/p>\n<p>El t\u00edtulo lo dice todo:\u00a0<strong><a href=\"http:\/\/www.evasanagustin.com\/docs\/blogmarketing.pdf\">Blogmarketing: Manual de buenas pr\u00e1cticas<\/a><\/strong>. Se trata de consejos o\u00a0recomendaciones basados en mi experiencia (a\u00f1ado: m\u00e1s <a href=\"http:\/\/www.evasanagustin.com\/workaholic\/index.php?tag=blogmarketing\">personal<\/a> que <a href=\"http:\/\/www.manfatta.com\/blog\" target=\"_blank\">profesional<\/a>) pero\u00a0creo que servir\u00e1n a las agencias interesadas en aparecer en\u00a0blogs.\u00a0Cada vez hay m\u00e1s, pero la mayor\u00eda necesitan mejorar la manera en que se comunican en la blogosfera para conseguir alg\u00fan resultado.<\/p>\n<p>Las buenas pr\u00e1cticas van desde la elecci\u00f3n de a qui\u00e9n escribir y c\u00f3mo hacerlo hasta que se ha iniciado la conversi\u00f3n realmente. Con el tiempo, seguramente ampliar\u00e9 los contenidos para adaptarlo a nuevas experiencias.<\/p>\n<p>Si quieres hacer cualquier aportaci\u00f3n <a href=\"http:\/\/www.evasanagustin.com\/docs\/blogmarketing.pdf\">al documento<\/a>, puedes usar los comentarios de este post o <a href=\"http:\/\/www.evasanagustin.com\/form.htm\">escribirme en privado<\/a>.\u00a0Como blogger o como agencia, tu\u00a0punto de vista ser\u00e1 bien recibido&#8230; tanto si te parece un documento pr\u00e1ctico como in\u00fatil.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Llevaba tiempo d\u00e1ndole vueltas al tema y por fin me he decidido a publicar algo m\u00e1s que un par de posts sobre c\u00f3mo las agencias hablan con los bloggers: he escrito un manual dedicado al blogmarketing. El t\u00edtulo lo dice todo:\u00a0Blogmarketing: Manual de buenas pr\u00e1cticas. Se trata de consejos o\u00a0recomendaciones basados en mi experiencia (a\u00f1ado: [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[7,5,2],"tags":[190],"class_list":["post-242","post","type-post","status-publish","format-standard","hentry","category-dm","category-internet","category-publicidad","tag-blogmarketing"],"_links":{"self":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/242","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/comments?post=242"}],"version-history":[{"count":0,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/242\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/media?parent=242"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/categories?post=242"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/tags?post=242"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}