En cada esquina hay un bar-restaurante, un banco, un supermercado, una farmacia… varios centros comerciales, otros tantos cines y teatros (aunque cada vez menos), hoteles… El equipamiento de una ciudad como Barcelona permite elegir qu\u00e9 (y d\u00f3nde) comprar. La publicidad se encarga de crearte la necesidad de adquirir un producto, pero \u00bfqu\u00e9 pasa cuando no puedes comprar? Acabas de entrar en el mundo de la frustraci\u00f3n.<\/p>\n
Te propongo un ejercicio mental: imag\u00ednate que ves el anuncio del coche de tu vida, tiene lo que quieres, hasta el color es tu preferido, te ha tocado la loter\u00eda as\u00ed que no importa el dinero, lo quieres comprar pero… en tu ciudad no hay un concesionario de esa marca. \u00a1Qu\u00e9 frustre! \u00bfPara qu\u00e9 lo anuncian si no lo puedes comprar? \u00bfTe imaginas preguntando por ah\u00ed si tienen un coche marca la-que-te-mola?<\/p>\n
Este fin de semana he vivido algo parecido. No, no me ha tocado la loter\u00eda (b\u00e1sicamente porque no juego) pero he visto c\u00f3mo a la sencilla pregunta \u00ab\u00bfhay por aqu\u00ed alg\u00fan no-s\u00e9-si-decir-la-marca<\/a>?\u00bb el lugare\u00f1o del pueblo (\u00e9l dir\u00eda que ciudad) pon\u00eda cara de \u00ab\u00bfqu\u00e9 le\u00f1es es eso?\u00bb. Y yo me pregunto, \u00bfes que este hombre no ve la tele? \u00bfTe imaginas no poder comprar algo que se anuncia en televisi\u00f3n?<\/p>\n Te propongo otro ejercicio: esta noche o la pr\u00f3xima vez que veas una tanda de anuncios, piensa d\u00f3nde comprar\u00edas cada producto o si lo has visto hace poco en el super o la \u00faltima vez que diste una vuelta por un centro comercial. Me atrevo a decir que cu\u00e1ntos m\u00e1s productos no puedas ubicar, m\u00e1s peque\u00f1a es tu ciudad.<\/p>\n Otro motivo de frustraci\u00f3n es cuando anuncian un producto que no sale al mercado hasta dentro de un mes… aunque eso m\u00e1s que frustrar es enfadar al consumidor (que seguro que acabar\u00e1 revel\u00e1ndose contra la marca y no teniendo muy buena imagen del producto).<\/p>\n Temas relacionados<\/strong> \u00bfM\u00e1s temas? Sigue atent@ y, si quieres, lo leer\u00e1s aqu\u00ed.<\/p>\n","protected":false},"excerpt":{"rendered":" En cada esquina hay un bar-restaurante, un banco, un supermercado, una farmacia… varios centros comerciales, otros tantos cines y teatros (aunque cada vez menos), hoteles… El equipamiento de una ciudad como Barcelona permite elegir qu\u00e9 (y d\u00f3nde) comprar. La publicidad se encarga de crearte la necesidad de adquirir un producto, pero \u00bfqu\u00e9 pasa cuando no […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[390],"tags":[],"class_list":["post-2342","post","type-post","status-publish","format-standard","hentry","category-ideas-blogger"],"_links":{"self":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/2342","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/comments?post=2342"}],"version-history":[{"count":0,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/2342\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/media?parent=2342"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/categories?post=2342"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/tags?post=2342"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
[AD] P\u00eddete un Audi TT<\/a>
[AD] La b\u00fasqueda de la felicidad<\/a>
[AD] Cuando anuncian tu vida<\/a><\/p>\n