{"id":2329,"date":"2006-06-06T19:18:00","date_gmt":"2006-06-06T18:18:00","guid":{"rendered":"http:\/\/www.evasanagustin.com\/workaholic\/2006\/06\/06\/cine-el-consumo-cinematografico\/"},"modified":"2006-06-06T19:18:00","modified_gmt":"2006-06-06T18:18:00","slug":"cine-el-consumo-cinematogrfico","status":"publish","type":"post","link":"https:\/\/www.evasanagustin.com\/workaholic\/2006\/06\/06\/cine-el-consumo-cinematogrfico\/","title":{"rendered":"[CINE] El consumo cinematogr\u00e1fico"},"content":{"rendered":"<p>En la revista Fotogramas de marzo la firma invitada de <a href=\"http:\/\/www.romangubern.com\" target=\"_blank\">Rom\u00e1n Gubern<\/a> nos ofrec\u00eda \u00abLa encrucijada del consumo de cine\u00bb. Aunque estos d\u00edas estoy m\u00e1s inclinada por el consumo televisivo (espero poder decir m\u00e1s adelante que para bien), me parece interesante la cronolog\u00eda que propon\u00eda as\u00ed que aunque tarde (y quiz\u00e1 tambi\u00e9n para cambiar de aires), merece la pena comentarla.<\/p>\n<p>Gubern parte de los a\u00f1os 50, donde las salas de pantalla grande y la oscuridad reinante convert\u00edan el cine en algo \u00abcasi religioso e individual\u00bb, a pesar de estar rodeado de espectadores; comenta brevemente los nuevos cines que atrajeron a nuevos j\u00f3venes; habla de los 80 y los reproductores dom\u00e9sticos, Betamax y VHS, que nos convirtieron en \u00absedentarios\u00bb pero tambi\u00e9n c\u00f3mo son una herramienta ideal para amantes del cine; y el recorrido acaba en los 90, cuando la cosa que todav\u00eda mejor\u00f3 m\u00e1s con el DVD y su enorme capacidad (si hace falta, en edici\u00f3n de 4 discos).<\/p>\n<p>Pero la encrucijada con la que termina su art\u00edculo es la siguiente: por un lado \u00abse potencia el consumo dom\u00e9stico de pel\u00edculas con la mejora t\u00e9cnica de su exhibici\u00f3n (&#8230;), por otro lado se potencia la capilarizaci\u00f3n individualizada del consumo, que tiene sus dos terminales por excelencia en la pantalla del ordenador y en la del tel\u00e9fono m\u00f3vil\u00bb.<\/p>\n<p>La respuesta a esta cuesti\u00f3n (si es que puede haberla m\u00e1s all\u00e1 de \u00abel tiempo lo dir\u00e1\u00bb) creo que la orienta el propio Gubern al inicio con datos sobre la fuente de ingresos de la industria cinematogr\u00e1fica: 1\/ venta y alquiler de VHS\/DVD, 2\/ pases por televisi\u00f3n y 3\/ exhibici\u00f3n en salas p\u00fablicas (se podr\u00edan tambi\u00e9n los productos de merchandising, aunque no creo que tengan mucho peso la mayor\u00eda de las veces\/pel\u00edculas).<\/p>\n<p>Es totalmente cierto que hay esta divisi\u00f3n de consumos pero no implica que el cine vaya a desaparecer como templo. Aunque tenga la \u00abcompetencia\u00bb del sof\u00e1 frente a la TV o de la silla frente al PC, la magia del cine siempre estar\u00e1 en una sala oscura que proyecta sue\u00f1os.<\/p>\n<p>\u00bfEl resto? Es s\u00f3lo una manera de manera de asegurarse que se llega a fin de mes.<\/p>\n<p><strong>Temas relacionados<\/strong><br \/><a href=\"http:\/\/downloadingmassmedia.blogspot.com\/2006\/03\/cine-evolucin-del-cine-en-casa.html\">[CINE] Evoluci\u00f3n del cine en casa<\/a><br \/><a href=\"http:\/\/downloadingmassmedia.blogspot.com\/2005\/06\/cine-respeto-y-educacin-requeridos.html\">[CINE] Respeto y educaci\u00f3n requeridos<\/a><\/p>\n<p>\u00bfM\u00e1s temas? Sigue atent@ y, si quieres, lo leer\u00e1s aqu\u00ed.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>En la revista Fotogramas de marzo la firma invitada de Rom\u00e1n Gubern nos ofrec\u00eda \u00abLa encrucijada del consumo de cine\u00bb. Aunque estos d\u00edas estoy m\u00e1s inclinada por el consumo televisivo (espero poder decir m\u00e1s adelante que para bien), me parece interesante la cronolog\u00eda que propon\u00eda as\u00ed que aunque tarde (y quiz\u00e1 tambi\u00e9n para cambiar de [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[390],"tags":[],"class_list":["post-2329","post","type-post","status-publish","format-standard","hentry","category-ideas-blogger"],"_links":{"self":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/2329","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/comments?post=2329"}],"version-history":[{"count":0,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/2329\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/media?parent=2329"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/categories?post=2329"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/tags?post=2329"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}