{"id":2235,"date":"2006-03-04T13:18:00","date_gmt":"2006-03-04T12:18:00","guid":{"rendered":"http:\/\/www.evasanagustin.com\/workaholic\/2006\/03\/04\/ad-cafe-o-caldo-gallina-blanca\/"},"modified":"2006-03-04T13:18:00","modified_gmt":"2006-03-04T12:18:00","slug":"ad-caf-o-caldo-gallina-blanca","status":"publish","type":"post","link":"https:\/\/www.evasanagustin.com\/workaholic\/2006\/03\/04\/ad-caf-o-caldo-gallina-blanca\/","title":{"rendered":"[AD] Caf\u00e9 o caldo Gallina blanca"},"content":{"rendered":"<p>Hace unas semanas que \u00abCamera caf\u00e9\u00bb puso a disposici\u00f3n de los anunciantes un espacio en sus cr\u00e9ditos finales. Pusieron un cuadradito con la frase \u00aban\u00fanciese aqu\u00ed\u00bb (con los cr\u00e9ditos debajo pasando) y, como calcul\u00e9 unos 20-25 segundos disponibles, pens\u00e9 que podr\u00eda ser perfectamente un espacio para un spot convencional tipo patrocinador.<\/p>\n<p>Pero no, de momento he visto dos, Movistar y Gallina blanca, y son \u00abtelepromociones\u00bb con los actores de la serie y con la m\u00e1quina de caf\u00e9 como testigo, por supuesto.<\/p>\n<p>De Movistar me lo pod\u00eda imaginar, pero de Gallina blanca creo que nunca. \u00bfC\u00f3mo anunciar caldo para beber en una serie que respira caf\u00e9 por todas partes? F\u00e1cil: invent\u00e1ndose que la m\u00e1quina tambi\u00e9n puede sacar estos calditos. Quien habitualmente use una m\u00e1quina de caf\u00e9 sabe que es casi imposible, pero para eso est\u00e1 la publicidad.<\/p>\n<p>De momento, no he visto ning\u00fan otro spot de esta sopa para beber Gallina blanca, s\u00f3lo en un autob\u00fas. El slogan de la campa\u00f1a es \u00abEl bienestar se Bb\u00bb y por lo visto en \u00abCamera caf\u00e9\u00bb sigue la l\u00ednea que no hace falta que sea invierno para tomar sopa.<\/p>\n<p>Quiz\u00e1 el pr\u00f3ximo anuncio deber\u00eda ser de la nueva Coca-Cola Blak (refresco de cola y caf\u00e9), aunque no creo que se pueda comparar una m\u00e1quina de caf\u00e9 con una entrega de los Oscars (v\u00eda <a href=\"http:\/\/www.diarioadn.com\/tv\/detail.php?id=742\" target=\"_blank\">Diario ADN2<\/a>, gracias a <a href=\"http:\/\/ww2freak.blogspot.com\" target=\"_blank\">Lector Fiel<\/a> por avisarme de su lanzamiento).<\/p>\n<p><strong>Temas relacionados<\/strong><br \/><a href=\"http:\/\/downloadingmassmedia.blogspot.com\/2006\/02\/media-news-s6-06.html\">Media News S6 (06)<\/a><br \/><a href=\"http:\/\/downloadingmassmedia.blogspot.com\/2005\/04\/ad-coca-cola-se-puede-levantar.html\">[AD] Coca-Cola se puede levantar<\/a><\/p>\n<p>\u00bfM\u00e1s temas? Sigue atent@ y, si quieres, lo leer\u00e1s aqu\u00ed.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hace unas semanas que \u00abCamera caf\u00e9\u00bb puso a disposici\u00f3n de los anunciantes un espacio en sus cr\u00e9ditos finales. Pusieron un cuadradito con la frase \u00aban\u00fanciese aqu\u00ed\u00bb (con los cr\u00e9ditos debajo pasando) y, como calcul\u00e9 unos 20-25 segundos disponibles, pens\u00e9 que podr\u00eda ser perfectamente un espacio para un spot convencional tipo patrocinador. Pero no, de momento [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[390],"tags":[],"class_list":["post-2235","post","type-post","status-publish","format-standard","hentry","category-ideas-blogger"],"_links":{"self":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/2235","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/comments?post=2235"}],"version-history":[{"count":0,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/2235\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/media?parent=2235"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/categories?post=2235"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/tags?post=2235"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}