{"id":2093,"date":"2005-09-08T19:48:00","date_gmt":"2005-09-08T18:48:00","guid":{"rendered":"http:\/\/www.evasanagustin.com\/workaholic\/2005\/09\/08\/ad-italia-marcas-moscas-y-spots\/"},"modified":"2005-09-08T19:48:00","modified_gmt":"2005-09-08T18:48:00","slug":"ad-italia-marcas-moscas-y-spots","status":"publish","type":"post","link":"https:\/\/www.evasanagustin.com\/workaholic\/2005\/09\/08\/ad-italia-marcas-moscas-y-spots\/","title":{"rendered":"[AD] Italia: marcas, moscas y spots"},"content":{"rendered":"<p>Hace ya unos d\u00edas que <a href=\"http:\/\/downloadingmassmedia.blogspot.com\/2005\/09\/el-regreso-puesta-al-da.html\">regres\u00e9<\/a> de Italia y hasta ahora no he tenido valor para coger el papel en el que <a href=\"http:\/\/downloadingmassmedia.blogspot.com\/2005\/08\/vacaciones-recuerdos-y-desconexin.html\">fui apuntando<\/a> cosillas que me llamaron la atenci\u00f3n. Siguiendo el orden del t\u00edtulo de este post:<\/p>\n<p>Marcas<br \/>En la misma estaci\u00f3n del tren, primera marca con nombre diferente que en Espa\u00f1a: Frigo es all\u00ed Algida (<a href=\"http:\/\/www.briefblog.com.mx\/archivos\/2005\/06\/03\/106.php\" target=\"_blank\">Holanda<\/a> en M\u00e9jico, por ejemplo). Otro helado cambiado Camy = Motta (por lo visto comprada por Nestl\u00e9). Dos pares m\u00e1s: Kalia = Vanish, Don Limpio = Maestro Lindo; Bio de Danone = Activia; Milkibar = Galak. Nunca dejar\u00e1n de sorprenderme estas cosas&#8230;<\/p>\n<div>Moscas<\/div>\n<div>Las moscas de la tele no desaparec\u00edan con el corte publicitario. Cada cierto tiempo aparec\u00eda en el lado contrario la bella palabra \u00abpubblicit\u00e8\u00bb para avisar que no estabas viendo ning\u00fan programa. Me acord\u00e9 entonces del invento para <a href=\"http:\/\/downloadingmassmedia.blogspot.com\/2005\/06\/ad-una-televisin-sin-publicidad.html\">grabar sin anuncios<\/a>. En Italia no tendr\u00eda futuro.<\/div>\n<div><\/div>\n<p>Spots<br \/>Primer anuncio destacado: Il doctore, The Doctor, Valentino Rossi anunciando la cerveza Nastro Azzurro en un taxi. M\u00e1s tarde, en el not\u00edcia de la carrera (\u00a1Sete sin gasolina!) veo que lleva en la gorra el logo de la marca. A\u00fan m\u00e1s tarde en una tienda veo que venden esas gorras. Coma la del Sol y la Luna no hay ninguna.<\/p>\n<p>Y siguiendo la l\u00ednea de <a href=\"http:\/\/downloadingmassmedia.blogspot.com\/2005\/03\/ad-anuncios-en-el-extranjero.html\">anuncios en el extranjero<\/a>, un par a destacar relacionados con el cine: El Ministerio de Pol\u00edtica Agr\u00edcola y Forestal anuncia fruta al estilo \u00abPleasantville\u00bb: el anuncio es en blanco y negro y quienes toman fruta se colorean. \u00a1Incluso hay un pintor como en la pel\u00edcula! Y Mulino Bianco utiliza la m\u00fasica \u00abGladiator\u00bb para anunciar toda su gama de productos.<\/p>\n<p>Para acabar este repaso por Italia, destacar el Aqua store de la estaci\u00f3n de trenes de Roma (Termini). Entre dos hileras de neveras descubr\u00ed agua con delicioso gusto de manzana, aunque tambi\u00e9n hab\u00eda \u00a1agua chillout! El para\u00edso l\u00edquido&#8230;<\/p>\n<p>\u00bfM\u00e1s temas? Sigue atent@ y, si quieres, lo leer\u00e1s aqu\u00ed.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hace ya unos d\u00edas que regres\u00e9 de Italia y hasta ahora no he tenido valor para coger el papel en el que fui apuntando cosillas que me llamaron la atenci\u00f3n. Siguiendo el orden del t\u00edtulo de este post: MarcasEn la misma estaci\u00f3n del tren, primera marca con nombre diferente que en Espa\u00f1a: Frigo es all\u00ed [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[390],"tags":[],"class_list":["post-2093","post","type-post","status-publish","format-standard","hentry","category-ideas-blogger"],"_links":{"self":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/2093","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/comments?post=2093"}],"version-history":[{"count":0,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/2093\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/media?parent=2093"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/categories?post=2093"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/tags?post=2093"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}