{"id":1975,"date":"2005-04-09T09:13:00","date_gmt":"2005-04-09T08:13:00","guid":{"rendered":"http:\/\/www.evasanagustin.com\/workaholic\/2005\/04\/09\/ad-tv-microsites\/"},"modified":"2005-04-09T09:13:00","modified_gmt":"2005-04-09T08:13:00","slug":"ad-tv-microsites","status":"publish","type":"post","link":"https:\/\/www.evasanagustin.com\/workaholic\/2005\/04\/09\/ad-tv-microsites\/","title":{"rendered":"[AD] Tv-microsites"},"content":{"rendered":"<p>Al acabar el <a href=\"http:\/\/downloadingmassmedia.blogspot.com\/2005\/04\/ad-tengo-lo-que-hay-que-tener.html\">tema anterior<\/a> me he dado cuenta que a\u00fan tengo apuntados desde hace tiempo 3 microsites que se anuncian en televisi\u00f3n. Y al ponerle un t\u00edtulo al post me acabo de inventar la palabra \u00abtv-microsite\u00bb para intentar etiquetar esos sites peque\u00f1os que se anuncian en televisi\u00f3n (recomiendo el art\u00edculo de <a href=\"http:\/\/vicente.estilovirtual.com\/bitacora\/2005\/03\/11\/el-tamano-si-importa\/\" target=\"_blank\">Vicente<\/a> sobre este tema): son p\u00e1ginas web publicitarias anunciadas en televisi\u00f3n (dicho as\u00ed, \u00a1c\u00f3mo no me van a interesar tanto!). A lo que iba:<\/p>\n<p><a href=\"http:\/\/www.porlabellezareal.com\" target=\"_blank\">www.porlabellezareal.com<\/a>: descubr\u00ed (v\u00eda <a href=\"http:\/\/www.lacoctelera.com\/mienteme\/post\/2005\/03\/16\/fea-o-pintada\" target=\"_blank\">mi\u00e9nteme<\/a>) que tambi\u00e9n existe <a href=\"http:\/\/www.porunabellezareal.com\" target=\"_blank\">www.porunabellezareal.com<\/a>. Me parece curiosa esta diferenciaci\u00f3n de art\u00edculos, evidentemente las dos URL llevan al mismo site, pero \u00bfquiz\u00e1 quer\u00edan evitar perder visitas por la posible confusi\u00f3n y por ello crearon los dos dominios? Sobre la campa\u00f1a de Dove, nada que decir, totalmente a favor de quitar c\u00e1nones absurdos que s\u00f3lo convencen a los que los piden (la palabra c\u00e1non aqu\u00ed suena igual que para los CDs, \u00bfeh?).<\/p>\n<p><a href=\"http:\/\/www.pollocomoquieras.com.es\" target=\"_blank\">www.pollocomoquieras.com.es<\/a>: el anuncio de televisi\u00f3n se podr\u00eda interpretar de varias maneras, y tienen suerte de haber escogido un pollo y no una persona porque si ponemos una mujer o un hombre parece denigrante. En cambio, un pollo no levanta sospechas y hasta puede resultar gracioso. Intento entrar en el web pero no lo consigo.<\/p>\n<p><a href=\"http:\/\/www.adondequieresllegar.com\" target=\"_blank\">www.adondequieresllegar.com<\/a>: con este nombre parece que Mitsubishi quiera copiar el \u00ab\u00bfQu\u00e9 quieres conseguir?\u00bb de Volkswagen. El site en realidad no es nada especial, los spots son m\u00e1s interesantes. Recuerdan aquellos del Montero \u00abDonde te lleva un Montero hace tiempo que no llega nadie\u00bb, o similar. Est\u00e1 claro c\u00f3mo se estan posicionando, quiz\u00e1 su URL en Espa\u00f1a tendr\u00eda que ser esta y no la convencional <a href=\"http:\/\/www.mitsubishi-motors.es\">www.mitsubishi-motors.es<\/a>.<\/p>\n<p>Seguro que habr\u00e1 m\u00e1s tv-microsites en breve.<\/p>\n<p>\u00bfM\u00e1s temas? Sigue atent@ y, si quieres, lo leer\u00e1s aqu\u00ed.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Al acabar el tema anterior me he dado cuenta que a\u00fan tengo apuntados desde hace tiempo 3 microsites que se anuncian en televisi\u00f3n. Y al ponerle un t\u00edtulo al post me acabo de inventar la palabra \u00abtv-microsite\u00bb para intentar etiquetar esos sites peque\u00f1os que se anuncian en televisi\u00f3n (recomiendo el art\u00edculo de Vicente sobre este [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[390],"tags":[],"class_list":["post-1975","post","type-post","status-publish","format-standard","hentry","category-ideas-blogger"],"_links":{"self":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/1975","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/comments?post=1975"}],"version-history":[{"count":0,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/1975\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/media?parent=1975"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/categories?post=1975"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/tags?post=1975"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}