{"id":1939,"date":"2005-02-24T22:15:00","date_gmt":"2005-02-24T21:15:00","guid":{"rendered":"http:\/\/www.evasanagustin.com\/workaholic\/2005\/02\/24\/tv-financiacion-de-television\/"},"modified":"2005-02-24T22:15:00","modified_gmt":"2005-02-24T21:15:00","slug":"tv-financiacin-de-televisin","status":"publish","type":"post","link":"https:\/\/www.evasanagustin.com\/workaholic\/2005\/02\/24\/tv-financiacin-de-televisin\/","title":{"rendered":"[TV] Financiaci\u00f3n de televisi\u00f3n"},"content":{"rendered":"<p>M\u00e1s informaci\u00f3n de inter\u00e9s para ver la televisi\u00f3n desde un punto de vista econ\u00f3mico. De nuevo cito a Enrique Bustamante y a\u00f1ado a Giuseppe Richeri y \u00abLa Transici\u00f3n de la televisi\u00f3n: an\u00e1lisis del audiovisual como empresa de comunicaci\u00f3n\u00bb.<\/p>\n<p>Hay tres f\u00f3rmulas econ\u00f3micas en televisi\u00f3n para la televisi\u00f3n p\u00fablica: <\/p>\n<blockquote><p>&#8211; Televisi\u00f3n financiada exclusivamente por un canon o impuesto. Ejemplo: Reino Unido. Esta opci\u00f3n est\u00e1 orientada a mantener la televisi\u00f3n p\u00fablica al amparo de la competencia con los particulares y de los condicionamientos de la publicidad.<\/p>\n<p>&#8211; Televisi\u00f3n financiada tanto por canon como por publicidad. Ejemplo: Italia y Francia. El canono sigue siendo la fuente primordial de financiaci\u00f3n y la publicidad es s\u00f3lo ala fuente adicional, por lo que no debe condicionar la actividad de la empresa.<br \/>&#8211; Televisi\u00f3n financiada exclusivamente por publicidad. Ejemplo: Espa\u00f1a y Portugal. El Estado se ha ido retirando progresivamente de la ayuda econ\u00f3mica hasta confiar plenamente en la publicidad. Se impulsa hacia la adopci\u00f3n de un modelo de programaci\u00f3n comercial con el efecto de atenuar su perfil de servicio p\u00fablico.<\/p><\/blockquote>\n<p>Despu\u00e9s tenemos las privadas que pueden financiarse v\u00eda publicidad (vende la audiencia producida en paquetes homog\u00e9neos a los anunciantes) y el pago directo del espectador (vende la disponibilidad de unos programas exclusivos, dirigi\u00e9ndose al espectador-cliente).<\/p>\n<p>En esto se resume nuestra televisi\u00f3n, \u00bfcaben realmente m\u00e1s cadenas en estas f\u00f3rmulas?<\/p>\n<p>\u00bfM\u00e1s temas? Sigue atent@ y, si quieres, lo leer\u00e1s aqu\u00ed.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>M\u00e1s informaci\u00f3n de inter\u00e9s para ver la televisi\u00f3n desde un punto de vista econ\u00f3mico. De nuevo cito a Enrique Bustamante y a\u00f1ado a Giuseppe Richeri y \u00abLa Transici\u00f3n de la televisi\u00f3n: an\u00e1lisis del audiovisual como empresa de comunicaci\u00f3n\u00bb. Hay tres f\u00f3rmulas econ\u00f3micas en televisi\u00f3n para la televisi\u00f3n p\u00fablica: &#8211; Televisi\u00f3n financiada exclusivamente por un canon [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[390],"tags":[],"class_list":["post-1939","post","type-post","status-publish","format-standard","hentry","category-ideas-blogger"],"_links":{"self":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/1939","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/comments?post=1939"}],"version-history":[{"count":0,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/1939\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/media?parent=1939"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/categories?post=1939"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/tags?post=1939"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}