{"id":175,"date":"2007-06-22T15:28:14","date_gmt":"2007-06-22T13:28:14","guid":{"rendered":"http:\/\/www.evasanagustin.com\/workaholic\/?p=175"},"modified":"2026-01-05T14:03:34","modified_gmt":"2026-01-05T13:03:34","slug":"ad-bacardi-solsticio","status":"publish","type":"post","link":"https:\/\/www.evasanagustin.com\/workaholic\/2007\/06\/22\/ad-bacardi-solsticio\/","title":{"rendered":"[AD] Bacardi Solsticio"},"content":{"rendered":"

Tres p\u00e1ginas llaman mi atenci\u00f3n en la prensa de ayer y de hoy. Se trata de un anuncio de esos<\/a> que s\u00f3lo se puede hacer una vez al a\u00f1o<\/a> (para no extenderme dedicar\u00e9 otro post a este tema):<\/p>\n

En la primera p\u00e1gina, la palabra \u201cSOL\u201d sale de entre las noticias, recortando la informaci\u00f3n sin llegar a quemarla aunque las letras son de fuego.<\/p>\n

En la segunda, la palabra se completa a \u201cSOLSTICIO\u201d adem\u00e1s se puede ver la fecha 22 de junio y adivinar \u2018llegada\u2019.<\/p>\n

Al girar la p\u00e1gina, descubrimos la soluci\u00f3n en la tercera: \u201cBACARDI SOLSTICIO. 22 de junio. Celebra la llega del verano con Barcardi\u201d. El conocido logo del murci\u00e9lago aparece, como las letras tambi\u00e9n en fuego, presidiendo la p\u00e1gina y en el suelo (\u00bfde una playa?) donde un grupo de personas parecen bailar.<\/p>\n

No parece que sea un evento tipo el Electric Hotel de J&B<\/a> o El encuentro de Cacique<\/a>, pero s\u00ed es una invitaci\u00f3n a vivir la noche m\u00e1s corta del a\u00f1o en compa\u00f1\u00eda de su marca.<\/p>\n

Anteriormente… Bacardi iba contracorriente<\/a>.<\/p>\n

Actualizaci\u00f3n 25 de junio de 2007<\/em><\/strong>: hoy Barcardi, en tonos m\u00e1s diurnos y el mismo procedimiento, celebra con un \u00abBienvenido verano\u00bb la llegada del mismo.<\/p>\n","protected":false},"excerpt":{"rendered":"

Tres p\u00e1ginas llaman mi atenci\u00f3n en la prensa de ayer y de hoy. Se trata de un anuncio de esos que s\u00f3lo se puede hacer una vez al a\u00f1o (para no extenderme dedicar\u00e9 otro post a este tema): En la primera p\u00e1gina, la palabra \u201cSOL\u201d sale de entre las noticias, recortando la informaci\u00f3n sin llegar […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[2],"tags":[119],"class_list":["post-175","post","type-post","status-publish","format-standard","hentry","category-publicidad","tag-marcas-de-bebidas-alcoholicas"],"_links":{"self":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/175","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/comments?post=175"}],"version-history":[{"count":1,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/175\/revisions"}],"predecessor-version":[{"id":36021,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/175\/revisions\/36021"}],"wp:attachment":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/media?parent=175"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/categories?post=175"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/tags?post=175"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}