{"id":170,"date":"2007-06-13T20:28:49","date_gmt":"2007-06-13T18:28:49","guid":{"rendered":"http:\/\/www.evasanagustin.com\/workaholic\/?p=170"},"modified":"2007-06-14T19:50:30","modified_gmt":"2007-06-14T17:50:30","slug":"media-news-s24-a07","status":"publish","type":"post","link":"https:\/\/www.evasanagustin.com\/workaholic\/2007\/06\/13\/media-news-s24-a07\/","title":{"rendered":"Media News S24 A07"},"content":{"rendered":"

Televisi\u00f3n<\/strong>
\nDemasiadas cosas han pasado esta semana: el final<\/a> de \u00abLos Soprano\u00bb, los Premios de la ATV<\/a>, denuncia de Antena 3 a\u00a0TeleCinco por plagio<\/a>\u00a0de \u00abLa que se avecina\u00bb\u00a0a \u00abAqu\u00ed no hay quien viva\u00bb, TVE quiere aumentar la publicidad<\/a> y UTECA que se queja<\/a>… \u00bfalguien se atreve a decir que la televisi\u00f3n es aburrida?<\/p>\n

Publicidad<\/strong>
\nMe deja de sorprenderme leer en dos diarios gratuitos (20 minutos<\/a><\/em> y adn<\/a><\/em>) la noticia sobre la limitaci\u00f3n de anuncios de bebidas alcoh\u00f3licas en la prensa espa\u00f1ola.\u00a0\u00bfPor qu\u00e9 ellos no entran en esta autoregulaci\u00f3n? \u00bfTan\u00a0a cuenta sale\u00a0publicar anuncios como el Electric hotel<\/a>?<\/p>\n

Cine<\/strong>
\nEn su columna Est\u00e9ticas<\/em> en el diario adn<\/em> de ayer, Bego\u00f1a G\u00f3mez comentaba c\u00f3mo los logos iban entrando en el cine de arte y ensayo<\/a>: el product placement<\/em> ya no es cosa de grandes y taquilleras pel\u00edculas. A eso se le llama segmentar y acercar en el posicionamiento.<\/p>\n

Internet<\/strong>
\nUna de las chapas que Mister Wong<\/a> me manda desde Alemania me\u00a0ha gustado especialmente: \u00abYo soy compatible con Web 2.0\u00bb. Resulta que poco a poco va a ser que s\u00ed, as\u00ed que me la he puesto. De acuerdo con\u00a0Javier<\/a>, no hay otro remedio y adem\u00e1s me voy acostumbrando, \u00bfpara qu\u00e9 negarlo?<\/p>\n","protected":false},"excerpt":{"rendered":"

Televisi\u00f3n Demasiadas cosas han pasado esta semana: el final de \u00abLos Soprano\u00bb, los Premios de la ATV, denuncia de Antena 3 a\u00a0TeleCinco por plagio\u00a0de \u00abLa que se avecina\u00bb\u00a0a \u00abAqu\u00ed no hay quien viva\u00bb, TVE quiere aumentar la publicidad y UTECA que se queja… \u00bfalguien se atreve a decir que la televisi\u00f3n es aburrida? Publicidad Me […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[4,5,2,3],"tags":[162,136,190,144,89,119,189,81,54,56,145],"class_list":["post-170","post","type-post","status-publish","format-standard","hentry","category-cine","category-internet","category-publicidad","category-television","tag-academia-de-television","tag-antena-3","tag-blogmarketing","tag-la-que-se-avecina","tag-la1","tag-marcas-de-bebidas-alcoholicas","tag-mister-wong","tag-product-placement","tag-telecinco","tag-uteca","tag-web-20"],"_links":{"self":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/170","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/comments?post=170"}],"version-history":[{"count":0,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/posts\/170\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/media?parent=170"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/categories?post=170"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.evasanagustin.com\/workaholic\/wp-json\/wp\/v2\/tags?post=170"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}